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2012-09-27

TxDOT aims to save lives with new campaign

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Texas Department of Transportation (TxDOT) aims to help save Texans' lives by spreading this life-saving message - "Stop football game day drinking and driving."

From the first game in August through the Super Bowl finale, watching football is a national pastime, especially in Texas where professional, college, and high school teams drive Texans "football crazy."

Unfortunately, research shows that the sport of watching the sport is often accompanied by excessive alcohol consumption. Whether at small gatherings in front of the television or attending game day tailgate parties, drinking (often to excess) has become an inevitable football watching ritual. The results of game day drinking can be seen in the growing number of post-game traffic accidents and fatalities.

In Texas, 45 percent of those who drink at a football watching party in Texas have reported driving home.

According to TxDOT, 35.6 percent of the total traffic fatalities were caused by drivers under the influence of alcohol. These figures increase over the weekend and on football game days.

These tragic statistics are why TxDOT has launched a public awareness campaign to remind fans to be responsible when it comes to game day drinking and Know When to Pass.

"Always designate a sober driver if you plan on drinking, and if you are impaired, do not drive - call a taxi, use mass transit, call a sober friend or family member to get you home safely, or simply stay where you are," advised a TxDOT spokesman.