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2013-01-17

2012 - BBA's year in review

BBA

The Bandera Business Association had a really busy 2012 with plans in place to make 2013 even better.
BBA membership is primarily comprised of business owners and nonprofit organizations from the City of Bandera. The BBA supports local businesses by providing marketing, education, advertising and working with the city by providing business owners input when requested.
In 2012, the Bandera Business Association completed the following:
• In January, new board members, Margaret Paradee, Linda James, Irene Stone, Dorothy Strong, Jim Barlow, Jackie Perkins and Marie Chappelle, were elected.
• In February, the BBA Membership drive began and the board began working on a new Bandera Business Rack Card, which features the different types of shopping experiences in Bandera. The board also established a QR code for the new rack cards and "Shop Bandera" business cards.
• In March, the BBA held a membership meeting with featured guest speaker, Alyssa Cook from Lower Colorado River Authority, who offered and overview on the "Shop Bandera" program.
The new rack card was released.
The BBA offered a grants to the Frontier Times Museum to assist with the Cowboys on Main Project and to the Bandera County Public Library for their fundraising Wild Hog Explosion.
• April marked the first month for Market Days held the first Saturday of each month.
"Shop Bandera" ads were published in publications outside of Bandera.
• In May the "Shop Bandera" ads were run the ads on an area radio station.
The BBA also contributed a grant to the Medina River Clean Up.
• In June, the BBA held another educational seminar at Bandera Electric Cooperative Community Room with LCRA guest speaker Sara Page, who demonstrated how local businessowners could use Facebook to enhance their businesses.
June also brought the BBA's RiverFest - traditionally held on the last Saturday in the month.
• In July, the BBA's "Shop Bandera" ad campaign bgan in area magazines to support and the local version of the National Day of the American Cowboy.
• In August, the BBA joined the Hill Country Trail of Lights.
The organization also contributed funds to assist the Bandera Posse with embroidery work for their shirts to wear when the mounted group represents Bandera in area parades.
• In September, the BBA participated in ad placements for Celebrate Bandera.
• In October, the organization's members began the marketing for the Cowboy Capital Christmas, which includes Shoppers Jubilee.
• November brought Christmas lighting of the courthouse, Heritage Plaza and Bandera City Park - installed by paid workers. The BBA also provided all of the advertising campaign for The Hill Country Trail of Lights and the tent cards listing holiday activities during the month of December.
• In December, the BBA completed the holiday lighting projects and organized events for the Cowboy Capital Christmas, including hiring entertainment for Friday and Saturday night's Cowboy Campfire Christmas.
Included in the Christmas plan was extensive radio advertising on eight area radio stations, as well as in area magazines and newspapers.
Whew - and we're ready to do it again for 2013! To join the BBA, call 830-796-3616.